BMW To Hit 1,000,000 Unit Sale In 2002

Bayerische Motoren Werke, the second-largest luxury carmaker, has said that unit sales rose bby seventeen percBayerische Motoren Werke, the second-largest luxury carmaker, has said that unit sales rose bby seventeen percent in March and in the first quarter, boosted by demand for the new Mini small car and also the 7-Series, its largest model.

Sales in the first three months rose to 260,462 vehicles, said Eckhard Wannieck, a company spokesman. Unit sales last month increased to 108,292 vehicles, he said.

The German carmaker has benefited from focusing on the premium segment of the market, which it expects to grow twice as fast as the volume sector over the next decade. BMW is luring customers with new models, whilst the two largest auto makers General Motors and Ford Motor have had to resort to discounts and interest-free loans amid an economic slowdown.

?The success of the Mini as well as the long-awaited 7- series? contributed to the ?strong? increase in sales, said Wolfgang Albrecht, an analyst at Landesbank Baden-Wuerttemberg. The company will reach its target of selling more than 1 million vehicles this year, he said.
ent in March and in the first quarter, boosted by demand for the new Mini small car and also the 7-Series, its largest model.

Sales in the first three months rose to 260,462 vehicles, said Eckhard Wannieck, a company spokesman. Unit sales last month increased to 108,292 vehicles, he said.

The German carmaker has benefited from focusing on the premium segment of the market, which it expects to grow twice as fast as the volume sector over the next decade. BMW is luring customers with new models, whilst the two largest auto makers General Motors and Ford Motor have had to resort to discounts and interest-free loans amid an economic slowdown.

?The success of the Mini as well as the long-awaited 7- series? contributed to the ?strong? increase in sales, said Wolfgang Albrecht, an analyst at Landesbank Baden-Wuerttemberg. The company will reach its target of selling more than 1 million vehicles this year, he said.

Author: Neftegaz.ru